10 Reasons Why Your Business Should Have Deck Art
When it comes to standing out in the concrete jungle of Joburg, you’ve gotta do more than slap a logo on a business card. If you’re keen to bring some real energy to your space, then here’s the move: deck art, alternative branding, and hand-painted skateboard decks. They’re not just for skaters anymore—they’re for bold brands who aren’t afraid to flip the script.
Here’s why you should be hanging boards, not bland posters, in your business:
1. Instant Vibe Check
The moment someone walks into your store, café, or office, what they see sets the tone. A rad piece of deck art instantly gives the space personality. It tells people you’re not boring—and that you care about the culture.
2. Local Art, Local Love
Hand-painted skateboard decks aren’t mass-produced. They’re created by real artists (often local ones), which means each one carries a story. Supporting local talent also shows your brand gives back to the community—not just the bottom line.
3. Built-In Conversation Starter
Forget awkward ice-breakers. Decks on your wall spark chats. Customers will ask about the artwork, the artist, or even skate culture itself. Suddenly you’re not just selling a product—you’re creating a connection.
4. It’s the Cool Kind of Professional
Professional doesn’t have to mean clinical. Whether you’re a tattoo studio, startup, or barbershop, alternative branding lets you keep things fresh while staying true to your brand. It’s that perfect mix of laid-back and legit.
5. Street Culture = Youth Culture
Want to connect with younger audiences? Speak their language. Skateboarding has long been a symbol of freedom, rebellion, and style. Putting it in your space shows you get it—and you’re not just pretending.
6. Customised for Your Brand
The best thing about hand-painted skateboard decks is you can make them yours. Match your brand colours, showcase your slogan, or even base the design on your company values. It’s branding with flair, not formality.
7. Insta-Worthy Spaces
Decks look sick on the 'gram. And we all know if it’s not Instagrammable, it might as well not exist. Customers love snapping pics of cool spaces, and your deck wall might just be the next trending backdrop.
8. Functional Art (Yes, You Can Still Skate It)
Sure, most people hang them up. But if you’re gifting decks to staff, clients, or collaborators, they’re totally skateable. That means your brand could literally be rolling through the streets—talk about mobile marketing.
9. It Sets You Apart
In a city full of glass buildings and grey offices, deck art breaks the mould. It shows you're creative, bold, and proud of being different. No one remembers the business with the framed stock photo. They remember the one with the gnarly board on the wall.
10. You’ll Actually Love Looking at It
Let’s be honest—how many pieces of art in your space do you really care about? With a custom deck, there’s a good chance you’ll catch yourself admiring it between emails. That’s the power of something made by hand, with soul.
So, if you’re looking for a fresh way to express your brand and tap into something raw and real, alternative branding through deck art is the move. It’s not about being edgy for the sake of it—it’s about being honest, creative, and memorable. And if you ask us, that’s what modern brands should aim for.
So go ahead—ditch the generic wall prints and let your brand shred a little baby.
